Posted by: Rebecca on 26th Jul 2009Tags: onpage optimisation,organic seo,link architecture,internal link buildingThere are many on page elements you'll need to develop and refer back to as your set about optimising your web site. Often overlooked, the internal link architecture is a key tool in the battle for better search engine rankings. Using internal linking is critical to SEO and the user experience as it helps search engine spiders find new pages and users to find information. Read our tips on better link architecture and see your rankings improve and your overall site experience rate higher.