1 x new piece of content (press release, article etc)
each week, researched and written by your Top Position account manager.
Each item will be keyword rich and optimised for SEO purposes with optimal
search strings and deep linking
Creation of specialist distribution list, using MediaDisk
media database. This list contains all titles (web sites, magazines, newspapers
and supplements) relevant to product, industry and target market
1 x press planner, containing a minimum of 8 PR and article
ideas. This forms the basis of the month's on-page optimisation but can
be changed and modified by you as the month progresses should you wish
to action a new PR or editorial item
Distribution of each press release
A sustained social media campaign with all blogs, communities
and press distribution channels updated upon approval of each PR item
1 x monthly link tracking reports with graphical and data
descriptions of the month's activities as viewed by the world's search
engines
Bi-weekly web ranking reports showing movement of stipulated
keywords across all search engines. These reports will be emailed to you
in PDF format and have data and graphical information to show organic
listing progress
All items produced will be sent to you to add to your
web site, increasing optimised on-page content
Your assigned account manager will deal with all media
queries relating to information distributed and will send any further
relevant information requested by the media promptly to assure coverage